Reputations of Value
$27.65
- Paperback
320 pages
- Release Date
15 October 2024
Summary
Keyline: Earning and Protecting Corporate Reputation in a Chaotic World
Companies today operate in an era characterized by volatility, crisis, lack of trust, and intense scrutiny. People have a growing expectation that the private sector not only markets a particular product or service but also takes an active role in making broader contributions to society. The spotlight has never shone more fiercely on what companies say—and do.
Yet, a significant number of companies grapp…
Book Details
| ISBN-13: | 9789815127805 |
|---|---|
| ISBN-10: | 9815127802 |
| Author: | Stephen Thomas |
| Publisher: | Penguin Random House SEA |
| Imprint: | Penguin Random House SEA |
| Format: | Paperback |
| Number of Pages: | 320 |
| Release Date: | 15 October 2024 |
| Weight: | 356g |
| Dimensions: | 22mm x 136mm x 216mm |
Stephen Thomas
Stephen (“Steve”) Thomas has over 25 years of experience leading strategic programs to earn, protect, and enhance corporate reputations. He is currently a Partner at The Civic Partnership, a leading strategic communications and public affairs advisory firm. From 2012 to 2021, Steve served as Head of Group Brand and Communications at AIA Group. In this role, he worked closely with the CEO and senior leadership to define and safeguard the company’s reputation as a publicly listed entity on the Hong Kong Stock Exchange. Before joining AIA, Steve was Managing Director and Head of Corporate Affairs for Citigroup in China, based in Shanghai. He began his career at Burson-Marsteller, contributing across their Melbourne and Hong Kong offices. Steve’s professional achievements include multiple listings in PR Week’s Power Book as one of the world’s most influential PR professionals and inclusion in Provoke Media’s Influence 100, which recognizes the top in-house communicators globally. In 2020, he was honoured as the Asia-Pacific Association of Communications Directors’ In-House Communications Professional of the Year. He was a Board Trustee of the Institute for Public Relations from 2014 to 2020 and chaired the Hong Kong chapter of the Arthur W. Page Society.
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