This Is Marketing
you can't be seen until you learn to see
$62.18
- Hardcover
288 pages
- Release Date
13 November 2018
Summary
This Is Marketing: Do Work You’re Proud Of
#1 Wall Street Journal Bestseller
Instant New York Times Bestseller
A game-changing approach to marketing, sales, and advertising.
Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstre…
Book Details
| ISBN-13: | 9780525540830 |
|---|---|
| ISBN-10: | 0525540830 |
| Author: | Seth Godin |
| Publisher: | Penguin Putnam Inc |
| Imprint: | Portfolio |
| Format: | Hardcover |
| Number of Pages: | 288 |
| Release Date: | 13 November 2018 |
| Weight: | 289g |
| Dimensions: | 185mm x 132mm x 23mm |
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What They're Saying
Critics Review
“This Is Marketing is a very accessible way into Godin’s thinking…. Godin writes in pacy, jargon-free prose and this book is interesting and useful for anyone who wants an insight into how, and why, we buy things or change our habits in any way.” - The Financial Times
About The Author
Seth Godin
Seth Godin is the author of 18 international bestsellers that have changed the way people think about work and have been translated into 38 languages - among them Unleashing the Ideavirus, Permission Marketing, Purple Cow, Tribes, The Dip, Linchpin, Poke the Box, and All Marketers Are Liars. He writes the most popular marketing blog in the world and speaks to audiences around the world. He is the founder of the altMBA, the founder and former CEO of Squidoo.com, the former VP of Direct Marketing at Yahoo!, and the founder of the pioneering online startup Yoyodyne.
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