Soft Power by Robert Winder - ISBN: 9781408711460
Hardcover
Friendly persuasion replaces command as nations vie for global influence.

Soft Power

The New Great Game

$47.80

  • Hardcover

    416 pages

  • Release Date

    6 October 2020

Check Delivery Options

Summary

In recent years the modern world has developed a brave new concept: ‘soft power’. It is the power of friendly persuasion rather than command, and it invites nations to compete (as they did in the nineteenth century) to expand their ‘sphere of influence’ as brands in a global marketplace.

In Bloody Foreigners and The Last Wolf, Robert Winder explored the way Britain was shaped first by migration, and then by hidden geographical factors. Now, in Soft Power he reveal…

Book Details

ISBN-13:9781408711460
ISBN-10:140871146X
Author:Robert Winder
Publisher:Little, Brown Book Group
Imprint:Little, Brown
Format:Hardcover
Number of Pages:416
Release Date:6 October 2020
Weight:680g
Dimensions:38mm x 160mm x 236mm
A-Format
B-Format
C-Format
Soft Power by Robert Winder - ISBN: 9781408711460
160 × 236 mm
A4
mm / in
What They're Saying

Critics Review

Winder is a highly knowledgeable guide to this slippery subject. His book is also beautifully written in an enviably easy
style. There is not a redundant sentence in it and the details are expertly chosen and revealing

* Literary Review *
The book reflects its author’s intelligence and wide reading – Max Hastings * Sunday Times *
Stimulating … fascinating * Mail on Sunday *

About The Author

Robert Winder

Robert Winder was literary editor of the INDEPENDENT for 5 years. He has written two novels.

Returns

This item is eligible for free returns within 30 days of delivery. See our returns policy for further details.