Hardcover
Based on the largest research project ever undertaken in the field–over 35,000 sales calls over 12 years–S.P.I.N. Selling shows why major sales require a new and different set of skills from those that have always been used for small sales.

SPIN Selling, 1st Edition

$78.36

  • Hardcover

    197 pages

  • Release Date

    16 July 1988

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Summary

The international bestseller that revolutionized high-end selling!

Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is essential reading for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation’s massive 12-year, $1-million dollar research into effective sales performance, this groundbreaking resource deta…

Book Details

ISBN-13:9780070511132
ISBN-10:0070511136
Author:Neil Rackham
Publisher:McGraw-Hill Education - Europe
Imprint:McGraw-Hill Inc.,US
Format:Hardcover
Number of Pages:197
Edition:1st
Release Date:16 July 1988
Weight:422g
Dimensions:20mm x 158mm x 236mm
A-Format
B-Format
C-Format
SPIN Selling, 1st Edition by Neil Rackham - ISBN: 9780070511132
158 × 236 mm
A4
mm / in
About The Author

Neil Rackham

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

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