Selling With Integrity by MORGEN - ISBN: 9781576750179
Hardcover
The traditional sales model involves convincing and coercing buyers into believing they can’t live without what sellers have to offer. This title is based on the author’s belief that closing the sale is less important than respecting the interests of the buyer. Morgen argues that the seller’s primar…

Selling With Integrity

Reinventing Sales Through Collaboration, Respect, and Serving

$67.31

  • Hardcover

    272 pages

  • Release Date

    1 January 2018

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Summary

Introduces a fresh approach to the art of selling – where the buyer’s needs count for more than the seller’s– Introduces the ““Buying-Facilitation”” technique, based on mutual respect, collaboration, trust, honor, and service– Shows sellers how to find appropriate buyers and weed out inappropriate ones quickly, vastly reducing the sales cycle– Schematic drawings, case studies, and ““skill sets”” help the reader master the author’s sales approachThe traditional sales model involves convincing …

Book Details

ISBN-13:9781576750179
ISBN-10:1576750175
Author:MORGEN
Publisher:Berrett-Koehler
Imprint:Berrett-Koehler
Format:Hardcover
Number of Pages:272
Release Date:1 January 2018
Weight:547g
Dimensions:235mm x 161mm x 25mm
Series:Berrett-koehler
What They're Saying

Critics Review

“Selling with Integrity not only offers a model of how to bring soul intosales, it teaches the hands-on skills to do it.” - Jack Canfield, coauthor, Chicken Soup for the Soul

“Selling with Integrity not only offers a model of how to bring soul intosales, it teaches the hands-on skills to do it.”
- Jack Canfield, coauthor, Chicken Soup for the Soul

About The Author

MORGEN

Sharon Drew Morgen, the author of Sales on the Line and a former stockbroker at Merrill Lynch, is an international entrepreneur, speaker and sales trainer. Her current clients include IBM, Dreyfus-Mellon, Boston Scientific, Dean Witter Reynolds, the Bureau of National Affairs, and The Vendo Company. Morgen also runs learning-based sales seminars that integrate company vision with sales.

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