Customer Relationship Imprinting
The 6 Elements that Ensure Exceptional Service Without Exception
- Paperback
224 pages
- Release Date
19 April 2022
Summary
Significantly improve customer attraction, acquisition, and retention with this groundbreaking six-step program for creating exceptional customer relationships. Follow this formula and your customers will follow you!
While many customer service books discuss customer loyalty, the concept of customer imprinting has never been introduced into the customer service conversation—until now. Customer Relationship Imprinting reveals why some businesses have fiercely loyal customers w…
Book Details
| ISBN-13: | 9781640953659 |
|---|---|
| ISBN-10: | 1640953655 |
| Author: | Michael Barnett |
| Publisher: | Sound Wisdom |
| Imprint: | Sound Wisdom |
| Format: | Paperback |
| Number of Pages: | 224 |
| Release Date: | 19 April 2022 |
| Weight: | 23g |
| Dimensions: | 216mm x 140mm |
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About The Author
Michael Barnett
Michael Barnett is a connector of people and ideas. As a seasoned speaker, trainer, and marketing professional, he spent many years helping businesses develop their brand and advertising initiatives. However, after seeing significant broken links between brand promises and service deliveries, Michael began to shift his focus into the customer service space.
As a customer service expert, Michael brings a unique perspective that is both refreshing and insightful to the customer service world. He has not only added phrases such as “Relational” and “Customer Relationship Imprinting” to the CX lexicon but has also developed Six-Sided Service, a cohesive, customer-centric approach that helps businesses significantly attract, acquire, and retain more customers through six specific disciplines.
Michael is the Chief Service Officer, lead trainer, and president of SixSidedService.com. He lives in Southern California with his wife and two daughters.
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