Summary
Generation Alpha are the most globally connected generation of children ever. Covering those born between 2010 and 2024, these kids are living through an era of rapid change and a barrage of information - good, bad and fake. For parents, teachers and leaders of Generation Alpha looking for guidance on how to raise their children, worried if their kids are spending too much time on screens, concerned how global trends are impacting them and wondering how to prepare them for a world where they …
Book Details
| ISBN-13: | 9780733646300 |
|---|---|
| ISBN-10: | 0733646301 |
| Author: | Mark McCrindle |
| Publisher: | Hachette Australia |
| Imprint: | Hachette Australia |
| Format: | Paperback |
| Number of Pages: | 336 |
| Release Date: | 28 April 2021 |
| Weight: | 458g |
| Dimensions: | 35mm x 236mm x 162mm |
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About The Author
Mark McCrindle
Mark McCrindle is a social researcher and futurist who coined the term ‘Generation Alpha’. He is internationally recognised as a leader in tracking emerging issues and researching social trends. As an award-winning social researcher Mark has appeared across many television networks and other media. He is a best-selling author, an influential thought leader, TEDx speaker and Principal of McCrindle Research. His advisory, communications and research company, McCrindle, count among its clients more than 100 of Australia’s largest companies and leading international brands.
Ashley Fell is a social researcher, TEDx speaker and Communications Director at McCrindle Research. As a trends analyst and media commentator, Ashley has a wealth of experience and brings robust, research-based content to her work.
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