The Ego Trip

Entirely mesmerizing, a tale of psychedelic tourists, shamanistic grift, chemistry, chicanery, tribal history, a chemical gold rush in the Sonoran desert and, above all, the enduring human quest for transcendence. Richly reported and written with humour and flair, The Ego Trip is itself a trip and Kimon de Greef is a major talent * Patrick Radden Keefe, author of Empire of Pain *Elegant and electrifying, this sweeping tale of would-be shamans, corporate cowboys, and faithful acolytes of the God Molecule is one of the sharpest works of long-form journalism I’ve read in years. It somehow manages to unveil new worlds, expose frauds, and tell a throat-gripping good yarn all at once. Don’t hesitate-take the trip! * Robert Moor, New York Times bestselling author of In Trees and On Trails *Told with verve and built on deep reporting, The Ego Trip is strange and wonderful. De Greef is a great storyteller and he guides the reader beautifully around this story’s crazy curves * Susan Orlean, author of The Orchid Thief *A one-of-a-kind book. I loved it. A gripping, meticulous journey through the rise and commercialisation of a ferocious new psychedelic. Kimon de Greef is indefatigable. At his story’s heart is a charismatic doctor from Guadalajara, who becomes an addled villain on the order of Raskolnikov or Walter White - a character for the ages * William Finnegan, Pulitzer Prize-winning author of Barbarian Days *

Kimon de Greef’s original coverage of Octavio appeared in a March 2022 print edition of The New Yorker. He is the recipient of the inaugural Ferriss-UC Berkeley Psychedelic Journalism Fellowship. Kimon’s work has also appeared in The New York Times, The Guardian, Guernica, and National Geographic, among others.

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