Einstein Never Used Flash Cards, Revised Edition

“An authoritative, up-to-date playbook on why we should raise our children to be learn-it-alls, not know-it-alls—plus practical advice on how parents can do that!”—Angela Duckworth, Rosa Lee and Egbert Chang Professor at the University of Pennsylvania and New York Times bestselling author of Grit

“A compelling case to stop drilling—and start making learning fun. This book is a breath of fresh air; it’s anchored on strong science, it’s full of practical tips for parents and teachers, and it’s more relevant than ever.”—Adam Grant, #1 New York Times bestselling author of Hidden Potential and Think Again, and host of the podcast Re:Thinking

“Einstein Never Used Flash Cards offers an exceptionally clear-eyed—and reassuring—guide to what really matters for your child’s development and how to develop a growth mindset. Einstein heralds the return of joyful parenting and real learning—mistakes and all!”—Carol S. Dweck, PhD, Lewis and Virginia Eaton Professor of Psychology at Stanford University and author of Mindset

“Einstein Never Used Flashcards changed how we think about children and learning. In this outstanding new edition, Kathy Hirsh-Pasek and Roberta Golinkoff take on our screen-saturated world, showing how play, curiosity, and human connection still matter most. Smart, humane, and deeply practical, this is essential reading for parents, teachers, and anyone who cares about how children grow.”—Paul Bloom, professor of psychology at the University of Toronto and Yale University, and author of Psych: The Story of the Human Mind

“This book is a breath of fresh air for moms, dads, and childcare professionals who have been turned into anxious wrecks by the parenting industrial complex. With a light touch and an acute scientific eye, it analyzes what we do and don’t know about how to foster children’s development.”—Steven Pinker, Johnstone Family Professor of Psychology at Harvard University and New York Times bestselling author of When Everyone Knows That Everyone Knows

“A smashingly good book.”—Edward Zigler, PhD, director, Yale’s Center in Child Development and Social Policy, and the “father” of Head Start programs

“Parents will find a valuable message if they stick with the program, ultimately relieving themselves and their offspring of stress and creating a more balanced life.”—Publishers Weekly

“Parents will better comprehend each of the significant areas of development—math, reading, verbal communication, science, self-awareness, and social skills—and get a grasp of what is scientifically proven to help children learn and grow… . Highly recommended.”—Library Journal

Kathy Hirsh-Pasek, PhD

Kathy Hirsh-Pasek is a professor in the psychology department at Temple University. She directs the Temple Infant and Child Laboratory, where she studies how children learn and flourish. She is also a senior fellow at the Brookings Institution, using scientific findings to inform policies that benefit children globally.

Roberta Michnick Golinkoff, PhD

Roberta Michnick Golinkoff directs the Child’s Play, Learning, and Development Laboratory at the University of Delaware, holding joint professorial appointments in linguistics and psychology. A member of the National Academy of Education, she is dedicated to improving the lives of children and families.

Diane Eyer, PhD

Diane Eyer is the author of Motherguilt and Mother-Infant Bonding. She resides in Bucks County, Pennsylvania.

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