The Difference That Makes the Difference

“Davis and Prosmushkin are masters at unlocking the power of NLP, offering simple, easy to apply tools for anyone looking to communicate more effectively, create immediate change in themselves and help others to transform their lives personally and professionally. This is a fascinating journey into the science behind it all, revealing what is often the domain of psychotherapy and coaching, demystifying NLP for a new generation.” –John Kilcullen, creator of the international bestselling For Dummies ™ series “The Difference that Makes the Difference is a transformative guide that brings the principles of NLP into a clear, actionable format, empowering readers to create meaningful changes in their lives. With a focus on well-formed outcomes, Josh Davis and Greg Prosmushkin provide readers with practical strategies for goal-setting, belief reformation, and mindset shifts. Through real-life examples and scientifically-backed insights, this book offers a roadmap for anyone looking to unlock potential, improve relationships, and navigate personal challenges. If you’re ready to discover what truly moves the needle, this book is your essential companion on the journey to change.” –Dr. Bradley Nelson, bestselling author of The Emotion Code

“It has been 50 years since NeuroLinguistic Programming got its name and became a unique discipline. It is rewarding to know that, after all this time, NLP is still able to provide, as authors Josh Davis andGreg Prosmushkin assert, The Difference That Makes The Difference. Davis and Prosmushkin have done an outstanding job of presenting the fundamentals of NLP in a way that is clear, concise and easy to both understand and apply. This book is a great introduction to NLP for anyone who is interested in exploring how to create positive change in themselves and others.” –Robert Dilts“A masterclass in making NLP practical and approachable. After studying NLP, hypnotherapy and related practices, this is the clearest, most actionable guide I’ve encountered. Every page offers valuable insights you can put to use immediately. An essential read that makes NLP accessible to anyone.” –Leisa Peterson, author of The Mindful Millionaire

“Josh Davis is an NLP trainer with a Ph.D. from Columbia University and Greg Prosmushkin is a dogged trial lawyer. Together they have produced a gem of a book that will enable you to help others with problems they are having from poor relationships to career stagnation. More to the point it will help you with issues in your life from lack of motivation to abrasiveness in the workplace. The book is rooted in NLP findings and their personal experience. And it gives you a framework for analyzing why you are stuck. Have you considered, for example, that you deliberately do not achieve your goals because doing so might create other problems you do not wish to deal with? This book is a keeper and you should probably read it multiple times at intervals of a few months.” –Srikumar Rao, TED speaker, author and executive coach

JOSH DAVIS, PHD is an internationally bestselling author and certified Trainer and Master Practitioner at the NLP Center of New York, where he has been teaching NLP for over a decade. He earned his PhD in psychology and neuroscience at Columbia University.

GREG PROSMUSHKIN is a highly successful personal injury trial lawyer and entrepreneur with a diverse range of business ventures. His discovery and use of NLP have been key factors in his success.