Think Like A Designer, Don’t Act Like One by Jeroen van Erp - ISBN: 9789063694852
Paperback
This anthology of design concepts reveals what you can learn from Mad Men’s Don Draper, why the Beatles were not just brilliant as musicians, how a lemon tart can make you world famous and why purple is just always so wrong.

Think Like A Designer, Don’t Act Like One

$35.54

  • Paperback

    160 pages

  • Release Date

    1 August 2018

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Summary

Think Like A Designer, Don’t Act Like One gives you 75 inspiring, educational and sometimes hilarious insights in the adventurous minds of the designer. The insights give every professional tools to apply in their own innovation processes. Learn from the inimitable reasons the designers have to get to their creations or just enjoy the explanations about designs around us, even the ones that are often perceived as a failure (e.g. the Fiat MuItipla).The author harvested not only from h…

Book Details

ISBN-13:9789063694852
ISBN-10:9063694857
Author:Jeroen van Erp
Publisher:BIS Publishers B.V.
Imprint:BIS Publishers B.V.
Format:Paperback
Number of Pages:160
Release Date:1 August 2018
Weight:250g
Dimensions:184mm x 149mm
Series:Think Like a...
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What They're Saying

Critics Review

Non-linear, funny, informative, intuitive. This book gives you an inspiration boost. - Demetrios Fakinos, Director European Design Awards

Eye-opening design rules explained with wit and expertise. - Margriet Schavemaker, Curator and manager Education Stedelijk Museum Amsterdam

Design is the buzzword of the last decade. Van Erp unravels this mercilessly. A joy to read! - Richard van der Laken, Director What Design Can Do / De Designpolitie

Light and complex at the same time, and therefore extremely inspiring. - Lowie Vermeersch, Director Granstudio, Turin

About The Author

Jeroen van Erp

Jeroen van Erp graduated from the Faculty of Industrial Design at the Technical University of Delft, the Netherlands in 1988. In 1992, he was one of the founders of Fabrique in Delft, which positioned itself as a multidisciplinary design bureau. He established the interactive media department in 1994, focusing upon developing websites for the world wide web - brand new at that time. Jeroen is currently partner and innovation strategist. He is also the chair of the Dutch Creative Council and a board member of the Design & Emotion Society and What Design Can Do.

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