$156.01
- Hardcover
432 pages
- Release Date
27 November 2015
Summary
Logo Modernism: Shaping Identity Through Design
Modernist aesthetics are widely recognized in architecture, art, and product design, symbolizing a time of technological advancement and human empowerment. Less known, but equally compelling, is Modernism’s influence on logo design. Graphic designers aimed for clarity and simplicity in visual concepts, moving away from commercial mystique to counter a complex world.
This TASCHEN publication by Jens Muller presents approximately…
Book Details
| ISBN-13: | 9783836545303 |
|---|---|
| ISBN-10: | 3836545306 |
| Author: | Jens Muller |
| Publisher: | Taschen Gmbh |
| Imprint: | Taschen GmbH |
| Format: | Hardcover |
| Number of Pages: | 432 |
| Release Date: | 27 November 2015 |
| Weight: | 3.58kg |
| Dimensions: | 372mm x 246mm x 45mm |
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Critics Review
This fantastic collection of handsome logos testifies to the enduring power of clean, crisp, universally symbolic design language that is a far cry from the often trendy, cheesy, puffed-up corporate branding that exists today. […] Logo Modernism is a brilliant catalog of what good corporate logo design looks like. * Slate.com *…blockbuster new book Logo Modernism…is a beautiful distillation of modernist ideals rendered in their most superbly crafted way. * Itsnicethat.com *…This book is not only full-to-bursting with hugely important logos, it is physically huge!… If you have an interest in social, cultural or corporate history, this is an unrivalled resource and deserves a place on your shelves (if it will fit). * FormFIftyFive.com *…Almost limitless as a logo archive for the period, TASCHEN’s Logo Modernism means business about the business of good design. * PedroSilmon.com *
About The Author
Jens Muller
Jens Müller was born in Koblenz, Germany, in 1982 and studied graphic design. Recipient of numerous national and international design awards, he is a partner of Vista design studio in Düsseldorf and professor of corporate design at the Dortmund University of Applied Sciences and Arts.
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