Shine, Revised Edition

“Shine is a transformative guide that reminds us that true success begins with self-awareness and inner growth … An essential companion for entrepreneurs seeking authentic fulfillment.” —Lewis Howes, host of The School of Greatness Podcast “It’s possible to be driven and be at complete peace. This book shows you how.” —Benjamin Hardy, PhD, organizational psychologist and coauthor of 10x Is Easier Than 2x “Rarely is the inner game of entrepreneurship addressed, and yet it is the ultimate make-or-break determining factor in your success. Gino has already shown us how to master the outer game in his Traction book series, and in Shine he and coauthor Rob give you 10 disciplines you need to master your inner game and enjoy the process.” —Hal Elrod, international bestselling author of The Miracle Morning “What Gino and Rob do in Shine is nothing short of spectacular. The inner world of the entrepreneur is a dangerous place to go without a road map and a tool box to navigate a path back out. The 10 disciplines are just that.” —Douglas Brackmann, PhD, author of Driven “From setting boundaries, to getting into flow, to learning to say no effectively, to thinking in 10-year frames, and a lot more, Shine delivers the wisdom and tools you’ll need on the journey to entrepreneurial freedom.” —Joe Polish, founder of Genius Network and Wall Street Journal bestselling author of What’s in It for Them? “Rob and Gino share unique insights about the journey of entrepreneurship, offering wise counsel to those who aspire to be fully conscious as leaders and fully alive as humans.” —Brad Keywell, cofounder and executive chairman of Uptake Technologies and EY World Entrepreneur of the Year (2019) “An eye-opening journey into the heart of entrepreneurial success. Shine brilliantly illustrates that the path to greatness starts from within.” —Jim Dethmer, bestselling coauthor of The 15 Commitments of Conscious Leadership

Gino Wickman, bestselling author of Traction, has a passion for helping people get what they want from their businesses. To fulfill that passion, he created the Entrepreneurial Operating System® (EOS), which helps leaders run better businesses, get better control, have better life balance, and gain more traction—with the entire organization advancing together as a cohesive team. Wickman is the founder of EOS Worldwide, a growing organization of successful entrepreneurs collaborating as certified EOS Implementers to help people experience all the organizational and personal benefits of implementing EOS. He also delivers workshops and keynote addresses.

Rob Dube is the cofounder of imageOne; a Visionary, CEO, and cofounder of The 10 Disciplines; and host of the Entrepreneurial Leap and Genuine Care podcasts. He is also the author of donothing and host of the Do Nothing retreat. Through his work, Rob teaches business leaders and entrepreneurs to look inward with mindfulness and meditation by sharing his own mindful leadership journey.