Public Relations For Dummies, 3rd Edition, 9781394284870
Paperback
Master PR: Build your brand, connect, and win—no big budget needed.

Public Relations For Dummies, 3rd Edition

$38.39

  • Paperback

    384 pages

  • Release Date

    9 April 2025

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Summary

Understand what it takes to develop successful public relations campaigns

Effective public relations (PR) can help level the playing field between you and your competitors. You don’t necessarily need a big budget to establish brand awareness and a positive reputation. With enough practice, anyone can learn to think like a PR specialist. Public Relations For Dummies helps you understand the mechanics of PR and gives you all the tools you need to succeed. This …

Book Details

ISBN-13:9781394284870
ISBN-10:139428487X
Author:Eric Yaverbaum, James Palmer
Publisher:John Wiley & Sons Inc
Imprint:For Dummies
Format:Paperback
Number of Pages:384
Edition:3rd
Release Date:9 April 2025
Weight:499g
Dimensions:229mm x 183mm x 25mm
Series:For Dummies
About The Author

Eric Yaverbaum

Eric Yaverbaum is the co-founder and CEO of Ericho Communications. With decades of experience in public relations, he has worked with clients like Sony, IKEA, and H&M. Eric is a bestselling author of several titles, including Leadership Secrets of the World’s Most Successful CEOs, which has sold more than a million copies.

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