The Ultimate Marketing & PR Book
understand your customers, master digital marketing, perfect public relations
$49.84
- Paperback
480 pages
- Release Date
7 January 2019
Summary
The Ultimate Marketing & PR Book
If you want to be the best, you have to have the right skillset.
From strategy, mobile and ecommerce to social media, SEO and PR, THE ULTIMATE MARKETING & PR BOOK is a dynamic collection of tools, techniques, and strategies for success.
Discover the main themes, key ideas and tools you need and bring it all together with practical exercises.
This is your complete course in modern marketing.
About the Series
Book Details
| ISBN-13: | 9781473683976 |
|---|---|
| ISBN-10: | 1473683971 |
| Author: | Eric Davies, Nick Smith, Brian Salter |
| Publisher: | John Murray Press |
| Imprint: | Teach Yourself |
| Format: | Paperback |
| Number of Pages: | 480 |
| Release Date: | 7 January 2019 |
| Weight: | 480g |
| Dimensions: | 214mm x 134mm x 38mm |
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About The Author
Eric Davies
Eric Davies is a leading marketing expert who consults companies across the globe.
Nick Smith runs a consultancy advising SMEs on digital marketing.
Brian Salter has worked as a public relations expert and journalist on four continents. He has written several successful and well-respected books on the subject.
Returns
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