Media Innovations AR and VR, 1st Edition, 9783662662793
Paperback
Unlock AR/VR: Master immersion, user experience, and innovative content creation.

Media Innovations AR and VR, 1st Edition

Success Factors For The Development Of Experiences

$81.82

  • Paperback

    124 pages

  • Release Date

    24 January 2023

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Summary

Augmented and virtual reality are media innovations with specific characteristics. They create immersion in the user, as the user is immersed in the medium and its 360° environment. To successfully develop content and applications for AR and VR, psychological effects, the specifics of the 360° environment, the story, and the way the media is used must be aligned with the needs and experiences of the user. Content producers face novel challenges in content development, method selection, teamwo…

Book Details

ISBN-13:9783662662793
ISBN-10:3662662795
Author:Elle Langer
Publisher:Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint:Springer-Verlag Berlin and Heidelberg GmbH & Co. K
Format:Paperback
Number of Pages:124
Edition:1st
Release Date:24 January 2023
Weight:244g
Dimensions:240mm x 168mm
About The Author

Elle Langer

Elle Langer is an experienced and award-winning innovation manager for media and communication products. For national and international clients (TV and corporate), she has developed and produced numerous projects. In 2014, she specialized in the immersive media AR and VR. With her agency pimento formate she supports companies in VR and AR projects for edutainment, art, music and mental health and communication projects. As a board member of Virtual Reality Berlin-Brandenburg e.V. she helps to build up the immersive media in Germany.

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