HBR Guide to Generative AI for Managers

Advance Praise for the HBR Guide to Generative AI for Managers:

“Generative AI isn’t just a trend—it’s a fundamental shift in how we think, work, and lead. The HBR Guide to Generative AI for Managers is a must-read for leaders who want to stay ahead, offering practical insights and strategies to integrate AI into decision-making and strategy. If you want to future-proof your career and lead with confidence in the AI era, this is the book you need.” — Dorie Clark, author, coach, and professional speaker

“I followed Elisa and Gabriele’s writing journey from day one, and this book is exactly what we needed. They’ve simplified and grounded what managers need to know to leverage AI for the strategic decisions that truly move business forward. Read it, bring it to work, and use it as a practical guide—you’ll see remarkable results.” — Valentin Marguet, Powertrain Project Lead at Ferrari

“Generative AI for Managers gives leaders a chance to lean in and better understand what they should be thinking about—and possibly doing—when it comes to leading a team. AI is no longer optional for managers; it’s essential for staying competitive and making smarter decisions. You need a clear perspective on how you and your team will use it, and this book is a great guide to support you on that journey.” — Jessica Tompkinson, Global Head of People Communications at Philips

“In a world where strategic decisions are increasingly complex, Generative AI offers a fresh lens for reflection. This guide illustrates how AI can challenge biases, surface overlooked perspectives, and sharpen decision-making—making strategy formulation more open, insightful, and robust. A must-read for those looking to make strategy formulation more reflective and dynamic.” — Kurt Matzler, Professor of Strategic Management at the University of Innsbruck in Austria; co-author of Open Strategy; and author of The High Performance Mindset

Elisa Farri is vice president of Capgemini Invent’s Management Lab. She is a member of the Thinkers50 Radar Class of 2023.

Gabriele Rosani is director of content and research at Capgemini Invent’s Management Lab.