The Fandom Playbook
How to Create Passionate Fans in a World of Online Chaos
$42.90
- Paperback
328 pages
- Release Date
15 December 2026
Summary
NINE PROVEN PLAYS FOR BUILDING FANS WHO BELIEVE IN WHAT YOU DO
From the author of Fanocracy: a concrete, action-ready guide for anyone who wants to grow a business by building genuine human connection.
As AI-generated content floods every channel and social media algorithm fatigue sets in, something powerful has become rare: people who truly belong to what you’re building. The Fandom Playbook delivers proven strategies to create exactly that.…
Book Details
| ISBN-13: | 9781613084977 |
|---|---|
| ISBN-10: | 1613084978 |
| Author: | David Meerman Scott |
| Publisher: | Entrepreneur Press |
| Imprint: | Entrepreneur Press |
| Format: | Paperback |
| Number of Pages: | 328 |
| Release Date: | 15 December 2026 |
| Weight: | 403g |
| Dimensions: | 254mm x 178mm |
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About The Author
David Meerman Scott
DAVID MEERMAN SCOTT
David Meerman Scott is a business growth strategist, advisor to emerging companies, and author of thirteen books. His most notable work, The New Rules of Marketing & PR, has been translated into twenty-nine languages, from Arabic to Vietnamese. He travels the world to speak at conferences and events, surf, and dance the Lindy Hop.
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