Red Teaming
Transform Your Business by Thinking Like the Enemy
$38.82
- Paperback
288 pages
- Release Date
28 February 2023
Summary
THE GAME-CHANGING APPROACH TO STRATEGY AND PLANNING THAT WILL KEEP YOUR BUSINESS AHEAD OF THE COMPETITION
Developed by the military and intelligence agencies, red teaming is a revolutionary way to stress-test strategies, flush out unseen threats and missed opportunities, and execute more successfully in an increasingly uncertain world.
Red teaming makes critical and contrarian thinking part of the planning process, forcing companies to take a hard look at thei…
Book Details
| ISBN-13: | 9780349431468 |
|---|---|
| ISBN-10: | 0349431469 |
| Author: | Bryce G. Hoffman |
| Publisher: | Little, Brown Book Group |
| Imprint: | Piatkus Books |
| Format: | Paperback |
| Number of Pages: | 288 |
| Release Date: | 28 February 2023 |
| Weight: | 228g |
| Dimensions: | 196mm x 126mm x 24mm |
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Critics Review
Red teaming is a vital way for leaders to get the honest answers and alternative perspectives they need to plan better and make their strategies succeed
Red teaming is a vital way for leaders to get the honest answers and alternative perspectives they need to plan better and make their strategies succeed – Marshall Goldsmith, bestselling author of Triggers, What Got You Here Won’t Get You There
About The Author
Bryce G. Hoffman
BRYCE G. HOFFMAN, author of the critically acclaimed and bestselling book American Icon: Alan Mulally and the Fight to Save Ford Motor Company, is a consultant and speaker who helps companies around the world plan better and leaders around the world lead better by applying innovative systems from the business and the military industries. Formerly an award-winning financial journalist who spent twenty-two years covering the global automotive and high-tech and biotech industries for major newspapers in Michigan and California, he launched his international consulting practice in 2014. He writes a regular column on leadership and culture and appears on television and radio shows in the United States and around the world. He and his wife live in Fenton, Michigan.
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