Brainjacking
The Science of Influence and Manipulation
$31.48
- Paperback
288 pages
- Release Date
12 March 2026
Summary
Brainjacking takes us on a journey through advertising and marketing’s attempts to understand and influence our thoughts and desires, from the earliest billboards to the technologies of the future. To discover how science intersects with our desires and decisions, the book pulls together three strands that have a huge impact on our lives: advertising, how much privacy we can and should have in the new electronic world, and how to draw the line between information and influence.
With B…
Book Details
| ISBN-13: | 9781837731510 |
|---|---|
| ISBN-10: | 1837731519 |
| Author: | Brian Clegg |
| Publisher: | Icon Books |
| Imprint: | Icon Books |
| Format: | Paperback |
| Number of Pages: | 288 |
| Release Date: | 12 March 2026 |
| Weight: | 228g |
| Dimensions: | 129mm x 198mm |
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Brian Clegg
Brian Clegg is a popular science writer whose Dice World and A Brief History of Infinity were both longlisted for the Royal Society Prize for Science Books. He has written for publications including Nature, The Times and BBC Focus.
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