Car Guys vs. Bean Counters by Bob Lutz - ISBN: 9781591846222
Paperback
Can great cars and common sense beat bean counters and decline?

Car Guys vs. Bean Counters

The Battle for the Soul of American Business

$38.77

  • Paperback

    272 pages

  • Release Date

    26 June 2013

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Summary

“One of the most acute books about management and how companies work in practice that I have read in a long time. If anyone wants to know exactly how the U.S. auto industry got into trouble, here is your guide.” - John Gapper, FINANCIAL TIMES

When Bob Lutz got into the auto business in the early 1960s, CEOs knew that if you captured the public’s imagination with innovative car design and top-quality craftsmanship, the money would follow. The “car guys” held sway, and GM dominated with…

Book Details

ISBN-13:9781591846222
ISBN-10:1591846226
Author:Bob Lutz
Publisher:Penguin Putnam Inc
Imprint:Portfolio
Format:Paperback
Number of Pages:272
Release Date:26 June 2013
Weight:322g
Dimensions:22mm x 206mm x 63mm
What They're Saying

Critics Review

“This book should be required reading for every young person who seeks a business degree. That applies equally to the current management of GM.”

—David E. Davis, Jr., former editor and publisher of Car and Driver

“This is exactly what you’d expect from Bob Lutz: no holds barred, no punches pulled, and no stone left unturned. It’s a true insider’s perspective and a great read.”

—Stephen J. Girsky, vice chairman of General Motors

Car Guys vs. Bean Counters is the best book written by an auto industry insider since Iacocca in 1984, and deserves to be shelved alongside Alfred P. Sloan’s management classic, My Years with General Motors.”

Fortune

About The Author

Bob Lutz

BOB LUTZ held senior leadership positions at GM, Ford, Chrysler, and BMW over the course of an unparalleled forty-seven-year career, culminating in his vice chairmanship of General Motors from 2001 to 2010. He is the bestselling author of Guts- 8 Laws of Business from One of the Most Innovative Business Leaders of Our Time.

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