The Creator's Code by Amy Wilkinson - ISBN: 9781471142543
Paperback
Unlock your entrepreneurial potential: Learn the secrets of global brand builders.

The Creator's Code

The Six Essential Skills of Extraordinary Entrepreneurs

$30.68

  • Paperback

    240 pages

  • Release Date

    1 March 2016

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Summary

Kevin Plank was relatively small for an American footballer, and when he weighed the cotton T-shirt he wore under his team uniform, he found it weighed three pounds because it was so drenched in sweat. Knowing he couldn’t hinder himself in this way, he set about finding a material that wasn’t so absorbent. Going to a local fabric shop, he soon learned that synthetic materials would not take in as much sweat, so he had a shirt made and found it added just four ounces over the course of a game.…

Book Details

ISBN-13:9781471142543
ISBN-10:147114254X
Author:Amy Wilkinson
Publisher:Simon & Schuster Ltd
Imprint:Simon & Schuster Ltd
Format:Paperback
Number of Pages:240
Release Date:1 March 2016
Weight:232g
Dimensions:198mm x 130mm
About The Author

Amy Wilkinson

Amy Wilkinson is a senior fellow at Harvard University’s Center for Business and Government. She has served as a White House Fellow and senior policy advisor in the Office of the US Trade Representative. Amy received an MBA from Stanford University and currently lives in Washington DC.

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