
Business Innovation For Dummies, 1st Edition
$34.29
- Paperback
384 pages
- Release Date
14 May 2010
Summary
Discover how to access your creative power to boost your success in business
Success in business demands constant creativity. Generating fresh solutions to problems and the ability to invent new products or services for a changing market are part of the intellectual capital that gives a company its competitive edge.
Business Innovation For Dummies gives you practical, easy-to-follow information for generating new ideas, using creativity to boost sales…
Book Details
| ISBN-13: | 9780470601747 |
|---|---|
| ISBN-10: | 0470601744 |
| Author: | Alexander Hiam |
| Publisher: | John Wiley & Sons Inc |
| Imprint: | For Dummies |
| Format: | Paperback |
| Number of Pages: | 384 |
| Edition: | 1st |
| Release Date: | 14 May 2010 |
| Weight: | 658g |
| Dimensions: | 234mm x 185mm x 23mm |
| Series: | For Dummies |
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What They're Saying
Critics Review
’ …takes you through steps to executing a good idea…advice on offer is practical and easy to follow.’ (Management Today, November 2010).
”… takes you through steps to executing a good idea… advice on offer is practical and easy to follow.” (Management Today, November 2010)
About The Author
Alexander Hiam
Alexander Hiam is the author of more than twenty popular books on business, including Marketing For Dummies and Marketing Kit For Dummies. Formerly a professor at the business school at the University of Massachusetts, Amherst, he has had many Fortune 500 firms and large U.S. government agencies as his clients.
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