
This Is a Prototype
The Curious Craft of Exploring New Ideas
$35.47
- Paperback
144 pages
- Release Date
10 January 2023
Summary
A practical guide to prototyping as a way to revolutionize your work and creative life, from Stanford University’s world-renowned Hasso Plattner Institute of Design, aka the d.school.
Prototyping is a way to test an idea to see if it can be successful before investing too much time and too many resources. But it’s not only designers who “prototype” as they work. A skateboarder tries a new trick; that’s a prototype experience. A chef experiments with a new dish and new ingredients; tha…
Book Details
| ISBN-13: | 9781984858047 |
|---|---|
| ISBN-10: | 1984858041 |
| Author: | Scott Witthoft, Stanford d.school |
| Publisher: | Potter/Ten Speed/Harmony/Rodale |
| Imprint: | Ten Speed Press |
| Format: | Paperback |
| Number of Pages: | 144 |
| Release Date: | 10 January 2023 |
| Weight: | 369g |
| Dimensions: | 184mm x 139mm |
| Series: | Stanford d.school Library |
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What They're Saying
Critics Review
“This sharp little book will get you making more with less. Dozens of methods show how designers can use prototypes for asking questions, framing experiences, and observing behaviors. The bright illustrations and concrete examples will show you how to ground your prototypes in crystal-clear intentions.”—Ellen Lupton, co-author of Health Design Thinking“This Is a Prototype is filled with actionable tactics and a terrific emphasis on how to ask good questions, the prerequisite for all the world’s best answers. This book is the Lonely Planet guide to your brain, for people who want to get off their own beaten paths and make new ones.”—John Cassidy, founder of Klutz Press
About The Author
Scott Witthoft
Scott Witthoft works as an educator, designer, and author. Drawing from his past practice of forensic structural engineering, he incorporates that expertise with current pursuits in space, furniture, and product design—teaching and speaking widely. He is the co-author of Make Space, a tool for creating collaborative environments. His work has been featured in The Design Museum and publications such as Fast Company, Architecture and Urbanism, and Metropolis.
The Hasso Plattner Institute of Design, known as the d.school, was founded at Stanford University in 2005. Each year, nearly a thousand students from all disciplines attend classes, workshops, and programs to learn how design can enrich their own work and unlock their creative potential.
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