Become the GO-TO BRAND, 9781852527938
Paperback
Unlock GO-TO status: Transform your business with proven branding techniques.

Become the GO-TO BRAND

mastering inbound marketing strategy

$73.86

  • Paperback

    282 pages

  • Release Date

    20 February 2024

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Summary

Become the GO-TO BRAND: Transform Your Business

Barnaby Wynter shares his acclaimed Brand Bucket® marketing approach, developed over 20 years, to help you consistently turn potential customers into long-term customers. This successful approach has been applied to over 470 businesses worldwide.

In this book, Barnaby takes the approach a step further, showing you how to transform your business and become the GO-TO brand in your chosen market. Readers of his earlier book, The B…

Book Details

ISBN-13:9781852527938
ISBN-10:1852527935
Author:Barnaby Wynter
Publisher:Management Books 2000 Ltd
Imprint:Management Books 2000 Ltd
Format:Paperback
Number of Pages:282
Release Date:20 February 2024
Weight:0g
Dimensions:210mm x 148mm x 15mm
What They're Saying

Critics Review

“This book certainly captures the essence of how to apply The Brand Bucket and become a go-to business. Having applied it in our organisation, we have been able to capitalise on our inbound marketing, become a stronger brand and change the way we grow our business.” Sarah Graham, Group CEO, Skills4Stem Holdings Ltd; “Over the past 15 years, I’ve launched several successful businesses with Barnaby’s assistance. This book captures that expertise and creativity both of which have proved invaluable. Whether you are managing a project to build a brand, or reinvigorating an existing one, his opinion will be highly valuable to you as it was helping us become the UK’s largest online recruitment company.” Geoff Newman, Managing Director, Recruitment Genius

About The Author

Barnaby Wynter

Barnaby Wynter is a brand creation expert with over 457 brands to his name and helps businesses become the GO-TO BRAND in their sector. Entering the marketing industry in 1987 he was fast-tracked to become the youngest MD of a UK Top 200 fully integrated advertising agency in London where he spent 10 years developing the proprietary Brand Bucket® Programme to make all your marketing work in the digital economy. Today he embeds The Brand Bucket® approach, working as a Director of Marketing, in a wide range of corporates and SMEs across the globe, through his own fully outsourced business communications agency. As a published author, he provides keynotes and CEO workshops (having spoken globally to over 17,000 businesses), is a Mentor, NED and a Founder Freeman of The Entrepreneurs, a Livery Company in the City of London.

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