Online Marketing for Busy Authors

all of this useful information and insightful guidance in the one place! I ll be recommending this book to many of our busy authors.

Michael Hanrahan, author and publisher at Michael Hanrahan Publishing.

Online Marketing for Busy Authors is a must-have book for all authors navigating the online space and who want to build a strong following of super fans.

There has truly never been a better time to be an author. Authors today have direct access to their readers via the internet and they can create a community eagerly awaiting their book.

But if you are a new author, where do you start? How do you sort through the dizzying range of online options? Where should you spend your time and what should you be doing? If you want people to read your book, writing it is only the beginning.

Fauzia Burke is a digital book marketing pioneer and friend of overwhelmed writers everywhere. She takes authors step-by-step through the process of identifying their unique personal brand, defining their audience, clarifying their aspirations and goals and setting priorities.

Fauzia Burke is the founder and president of FSB Associates, one of the first firms to specialise in the digital branding and online publicity for books. Founded in 1995, FSB Associates has successfully launched more than 2,000 online book publicity campaigns.

They have worked with hundreds of authors including best-selling novelists, business book authors, self-published authors and authors publishing to increase awareness of their brand.

Books by Fauzia Burke

Online Marketing for Busy Authors

There has truly never been a better time to be an author. Authors now have direct access to the public via the Internet--and can create a community eagerly awaiting their book. But where do new authors start? How do they sort through the dizzying range of online options? Where should they spend their time online and what should they be doing? Enter Fauzia Burke, a digital book marketing pioneer and friend of overwhelmed writers everywhere. She takes authors step-by-step through the process of identifying their unique personal brand, defining their audience, clarifying their aspirations and goals, and setting priorities. She offers advice on designing a successful website, building a mailing list of superfans, blogging, creating an engagement strategy for social media, and more. Orginally published in the US, Fauzia has adapted and updated Online Marketing for Busy Authors for the Australia and New Zealand markets. She has talked to successful authors about how online marketing has worked for them and shares their tips and mistakes to help new authors eager to emulate their success. By following Burkes expert advice, authors can conquer the Internet and still get their next manuscript in on time. AN EXCELLENT RESOURCE FOR SELF-PUBLISHED AS WELL AS TRADITIONALLY PUBLISHED AUTHORS!

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