Slay In Your Lane

The long-awaited, inspirational guide to life for a generation of black British women inspired to make lemonade out of lemons, and find success in every area of their lives.

‘Inspirational’ Stylist

‘Seismic’ Sunday Times

‘A comprehensive, inspirational tool book that gives voice to the next generation of young black British women’ Vogue

‘Everyone should read it’ Sadiq Khan

This honest and provocative book recognises and celebrates the strides black women have already made, while providing practical advice for those who want to do the same and forge a better, visible future.

Illustrated with stories from best friends Elizabeth Uviebinené and Yomi Adegoke’s own lives, and using interviews with dozens of the most successful black women in Britain, Slay In Your Lane is essential reading for a generation of black women inspired to find success in every area of their lives.

‘A brilliant insight into being a black woman in Britain’ Otegha Uwagba, author of Little Black Book

“'So many young women are looking for guidance as they navigate their personal and professional lives. With Slay in Your Lane: The Black Girl's Bible, Elizabeth and Yomi offer wisdom and encouragement to a rising generation of Black female leaders, on everything from the basics of financial literacy to how to deal with micro-aggressions in the workplace. This book is a gift for anyone who wants to better understand what Black women and girls are up against--and the tremendous resources they draw upon as they make their way in the world' Sheryl Sandberg, COO of Facebook and founder of LeanIn.Org and OptionB.Org 'A prime example of how straightforward it should be to provide representation for young black girls' Vice'An inspirational guide to life for the modern British black woman' Elle'An essential read for black women who want their experiences validated and for young British teens to see the inspirational women who have come before them' Victoria Sanusi, iNews'Outspoken new role models for the next generation of black women ... I imagine its intended audience will devour it whole. But it deserves to be widely read as a middle-aged white woman, it made me realise I know more about Danish people from watching box sets than the inner lives of black people who share my city' Janice Turner, The Times'An inspiring read' Pheobe Hurst, The Pool'SIYL is an extremely important piece in black British sisterhood, because no one can talk to black women like black women' Black Ballad 'In Slay In Your Lane, Adegoke and Uviebinene have created a valuable framework to help navigate the murky world of working - and existing - while black and female. It puts into words the amorphous, intangible feelings we walk around with and counters them with inspirational stories from industry leaders' Natasha Onwuemezi, Bookseller”

Winner of the Groucho Maverick Award

Winner of Marie Claire Future Shapers Award

Shortlisted for the Specsavers National Book Award

‘This book will have a profound impact on the way we discuss race and women’ Dolly Alderton

‘Fantastic’ Diane Abbott

‘These two remarkable women took the kickass step of writing their own rulebook’ Deborah Frances-White

‘Elizabeth and Yomi offer wisdom and encouragement to a rising generation of Black female leaders’ Sheryll Sandberg, COO of Facebook and founder of LeanIn.Org and OptionB.Org

‘Like talking to a very intelligent, articulate and hilarious girlfriend’ Roundtable Magazine

‘Wise, witty and insightful’ Emerald Street

‘An inspirational guide to life for the modern British black woman’ Elle

‘Super-smart, exuberant manifesto’ ES Magazine

‘Stlyish, sassy and funny’ Metro

‘Magnificent’ Emma Gannon

‘The most engaging analysis ever to have reached publication of why it is that black British women still feel “tattooed with our otherness”’ Daily Telegraph

‘It is neither a sermon nor an indictment, but the passionate making of a case. A highly effective one’ Sunday Times Culture, Book of the Week

‘The synthesis of a thousand conversations about how to navigate career, love, family, racism, and unattainable beauty ideals as a black British woman’ The Times

Yomi Adegoke is a mutli award-winning journalist and author. She writes about race, feminism, popular culture and how they intersect, as well as class and politics. She has worked at ITN, Channel 4 News and The Pool as a senior writer and freelanced for Vogue, The Guardian and The Independent amongst others. This year she was listed as one of most influential people in London by the Evening Standard and  was also named as a 'frontline pioneer' bringing the fight to 'a new generation', by the publication. She was awarded journalist of the year by the Woman In Africa awards, named a Marie Claire Future Shaper and was awarded the Groucho Maverick for her first book, written with co-author Elizabeth Uviebinene, SLAY IN YOUR LANE: The Black Girl Bible.Elizabeth Uviebinené is an award-winning Marketing Manager from London. A natural in creative storytelling and idea generation, with a passion for brands, Elizabeth creates marketing campaigns that are culturally progressive and commercially impactful. In 2018, Elizabeth was recognised by The Dots as a woman redefining the creative industry, and awarded a Rising Star in the PR, Communications and Marketing industry by WeAreTheCity.

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