Paperback
Prices are a collective hallucination; discover the hidden psychology of value.
Priceless
the myth of fair value (and how to take advantage of it)
$31.39
- Paperback
352 pages
- Release Date
28 February 2011
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Summary
People used to download music for free, then Steve Jobs convinced them to pay. How? By charging 99 cents. Prada and other luxury stores stock a few obscenely expensive items - just to make the rest of their inventory seem like a bargain. Why do text messages cost money, while e-mails are free? Why do jars of peanut butter keep getting smaller in order to keep the price the ‘same’? The answer is simple: prices are a collective hallucination.
In Priceless, the bestselling autho…
Book Details
| ISBN-13: | 9781921640957 |
|---|---|
| ISBN-10: | 1921640952 |
| Author: | William Poundstone |
| Publisher: | Scribe Publications |
| Imprint: | Scribe Publications |
| Format: | Paperback |
| Number of Pages: | 352 |
| Release Date: | 28 February 2011 |
| Weight: | 330g |
| Dimensions: | 26mm x 131mm x 197mm |
A-Format111 × 178 mm
131 × 197 mm
B-Format130 × 198 mm
C-Format153 × 234 mm
A4210 × 297 mm
mm / in
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About The Author
William Poundstone
William Poundstone is the author of more than ten non-fiction books, including:
- Fortune’s Formula: the untold story of the scientific betting system that beat the casinos and Wall Street (Amazon Editors’ Pick for #1 non-fiction book of 2005)
- Gaming the Vote: why elections aren’t fair (and what we can do about it)
Poundstone has written for:
- The New York Times Book Review and op-ed pages
- The Village Voice
- Esquire
- Harpers
- The Believer
- The Economist
- Harvard Business Review
He has appeared on:
- The Today Show
- David Letterman
- CBS Morning News
- Larry King
- Hundreds of radio talk shows throughout the world
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