Transform your professional world with ChatGPT and OpenAI—master prompt design to revolutionize development, marketing, research, and enterprise implementationKey FeaturesTurn ChatGPT into your companion for marketing, research, personal productivity, art and codingLearn prompt engineering techniques that deliver consistent, relevant, and ethical AI-powered resultsBuild custom GPTs and assistants tailored to your specific business needs and workflowsPurchase of the print or Kindle book includes a free PDF eBookBook DescriptionPractical Generative AI with ChatGPT is your hands-on guide to unlocking the full potential of ChatGPT. From building AI assistants and mastering prompt engineering to analyzing documents and images and even generating code, this book equips you with the skills to integrate generative AI into your workflow.Written by a technical architect specializing in AI and intelligent applications, this book provides the tools and knowledge you need to streamline tasks, enhance productivity, and create intelligent solutions. You’ll learn how to craft precise prompts, leverage ChatGPT for daily efficiency, and develop custom AI assistants tailored to your needs.The chapters show you how to use ChatGPT’s multimodal capabilities to generate images with DALL·E and even transform images into code. This ChatGPT book goes beyond basic interactions by showing you how to design custom GPTs and integrate OpenAI’s APIs into your applications. You’ll explore how businesses use OpenAI models, from building AI applications, including semantic search, to creating an AI roadmap. Each chapter is packed with practical examples, ensuring you can apply the techniques right away.By the end of this book, you’ll be well equipped to leverage OpenAI's technology for competitive advantage.What you will learnExplore the fundamentals of generative AI and GPT modelsMaster prompt engineering to consistently get relevant and reliable outputs from ChatGPTDevelop marketing strategies and conduct meaningful A/B testing with AI assistanceBoost your coding with code generation, review, and optimizationEnhance research with real-time knowledge miningEnhance your visual creativity with image generation, image understanding, and style transferDesign custom GPTs and assistants tailored to specific business functionsDiscover how enterprises are leveraging large language models for their AI appsWho this book is forThis book is ideal for business professionals, developers, marketers, researchers, and decision-makers who want to leverage AI to enhance productivity. No advanced technical background is required for the foundational sections, making the content accessible to beginners, while later chapters provide depth for technical professionals implementing enterprise solutions. If you’re seeking practical applications of generative AI in business contexts, you’ll find immediate, actionable value in this book.
Valentina Alto is a technical architect specializing in AI and intelligent apps at Microsoft Innovation Hub in Dubai. During her tenure at Microsoft, she covered different roles as a solution specialist, focusing on data, AI, and applications workloads within the manufacturing, pharmaceutical, and retail industries and driving customers' digital transformations in the era of AI. Valentina is an active tech author and speaker who contributes to books, articles, and events on AI and machine learning. Over the past two years, Valentina has published two books on generative AI and large language models, further establishing her expertise in the field.
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