Visual Merchandising Fourth Edition
window displays, in-store experience
$92.33
- Paperback
224 pages
- Release Date
25 June 2022
Summary
The Art of Attraction: Mastering Visual Merchandising
This comprehensive guide to visual merchandising covers both window dressing and in-store design, as well as all the other elements, real or virtual, used to enhance the contemporary retail experience. Featuring a range of shops, from fashion emporia such as Selfridges, Printemps, and Bergdorf Goodman to small outlets, the book offers practical advice, supported by tips from the most inspiring visual merchandisers and creative di…
Book Details
| ISBN-13: | 9781913947323 |
|---|---|
| ISBN-10: | 1913947327 |
| Author: | Tony Morgan |
| Publisher: | Laurence King Publishing |
| Imprint: | Laurence King Publishing |
| Format: | Paperback |
| Number of Pages: | 224 |
| Edition: | 4th |
| Release Date: | 25 June 2022 |
| Weight: | 980g |
| Dimensions: | 278mm x 214mm x 18mm |
What They're Saying
Critics Review
Excellent visuals.
Excellent visuals. – Claire Read- City College NorwichVery in-depth and excellent examples provided. – Nichola Strachan - Robert Gordon University
About The Author
Tony Morgan
Tony Morgan worked as a Head of Visual Merchandising at Selfridges for 18 years. He has taught and consulted across the world and was a lecturer at the London College of Fashion and the Fashion Retail Academy in London. Tony advocates new visual merchandising talent and is currently working with universities across the UK to mentor and support students.
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