Growth IQ

A worthy successor to Michael Porter, Bova’s book is that rare gift: it opens doors for new ideas and new actions. No glib answers here, simply hard-won wisdom that will provoke big changes for organizations large and small. – Seth Godin, author of LinchpinSmart growth is sustainable growth and Tiffani Bova shows us how to maintain it by building a purpose-led culture and leveraging, instead of sacrificing, the dedication of your people. – Arianna HuffingtonIn this smart book, she reveals ten growth paths - from creating an inspiring customer experience to disrupting business as usual … You’ve got a choice: Tread the old paths or follow Bova into the future. – Daniel H. Pink, author of When and DriveTiffani Bova has a knack for rendering complex insights in clear, elegant prose. Growth IQ tackles the biggest question in business. – Martin Lindstrom, author Buyology and Small DataI love this book. Thirty compelling stories, ten sound strategies and writing that flows like the Mississippi will add a ton to your stockpile of personal intellectual capital. Bravo Tiffani Bova! – Tom Peters, author of In Search of ExcellenceWith her guidance, we discover that the uncertainty need not be so daunting - through examples, savvy, deeply-experienced analysis and synthesis, and valuable checklists, Tiffani will provide a bump to anyone’s Growth IQ – Whitney Johnson, Thinkers 50 Management and critically-acclaimed author of Disrupt YourselfTiffani Bova is the quintessential storyteller … this book is a valuable tool to inspire my leaders throughout each of our businesses – Naomi Simson, Shark - Shark Tank Australia, Founder of RedBalloon, Co-Founder of Big Red GroupGrowth is top of mind for every company, but the path to achieving sustained growth can be elusive. In Growth IQ, Tiffani applies her deep expertise from working with the world’s top brands to light a path to growth in this era of rapid digital transformation. – Keith Block, Vice Chairman, President and COO, Salesforce

Tiffani Bova is Global Customer Growth and Innovation Evangelist at Salesforce. Over the past two decades, she has led large revenue-producing divisions at businesses ranging from start-ups to Fortune 500 companies. She spent ten years at Gartner, the world’s leading IT research and advisory firm. Bova’s insights have helped Microsoft, Cisco, Hewlett-Packard, IBM, Oracle, SAP, VMWare, AT&T, Salesforce, Dell, Amazon-AWS and other prominent technology companies expand their market share and grow their revenues. Growth IQ is her first book.