Superintelligence

Is Canada Ready for AI?

Author: The Logic Series: Sutherland Quarterly

Paperback

Strategic Social Media Campaigns:

Leveraging platforms like Twitter, LinkedIn, and Facebook to share engaging content, snippets from the book, and thought-provoking questions related to AI.Utilizing relevant hashtags to increase visibility and engagement, creating conversations around the book.
Author and Editor Engagements:
Arranging author/editor interviews and Q&A sessions on podcasts, webinars, and industry forums.
Content Marketing and Social Media:
Developing insightful posts and articles related to the book's themes, sharing them on The Logic's and Sutherland House Books’ websites, and other reputable platforms to establish thought leadership.Creating shareable infographics/posts or videos that summarize key insights from the book.
Partnerships and Collaborations:
Forging partnerships with tech and business organizations, AI research institutions, and book clubs for joint promotional activities.Collaborating with influencers and experts in the AI field to expand the book's reach and tap into their audiences.
Email Marketing Campaigns:
Building a segmented email list and sending targeted campaigns to potential readers, emphasizing the book's unique insights and Canada's pivotal role in AI development.Incentivizing pre-orders by sharing key content.
Book Launch Event:
Hosting multiple virtual and in-person book events, inviting key figures in the AI and tech industry, and promoting it through various channels.
Reviews and Testimonials:
Distributing ARCs to influencers, industry experts, book reviewers and trade publications for early reviews.
Targeted Advertising:
Running targeted online ads on platforms like Google Ads and social media channels to reach specific demographics interested in AI, technology, and business.Utilizing compelling visuals and key quotes from the book to capture attention.
Engage with Book Communities:
Participate in online book clubs, forums, and communities related to technology and business to discuss the book.Encourage readers to share their thoughts and experiences on social media, creating a sense of community around the book.

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Paperback

PRODUCT INFORMATION

Summary

Strategic Social Media Campaigns:

Description

The emergence of Chat GPT in late 2022 launched the world into a new era of highly capable artificial intelligence, the most fascinating new technology since the birth of the Internet.

Superintelligence: Is Canada Ready for AI? is a ground-breaking collection of original work from The Logic, Canada's business and tech newsroom. It provides a comprehensive overview of the state of AI in Canada, introduces some of the technology's current champions (and fallen ones), explores some of its most exciting applications, and weighs its potential impact on our daily lives, our workplaces, our economy, and the future of humanity.

This bracing and highly-readable book also traces Canada's critical role in the development of artificial intelligence and asks whether we'll reap the rewards of that early contribution or wind up a bystander in the increasingly frenzied world of AI.

About the Author

The Logic is Canada's business and technology newsroom, globally recognized for its award-winning, original reporting. Founded in 2018, the publication provides in-depth reporting on the organizations, policies, and people driving Canada's economy.