
Internet Management for Nonprofits
strategies, tools and trade secrets
$103.36
- Hardcover
432 pages
- Release Date
19 April 2010
Summary
Nonprofit Internet Management: A Practical Guide
The essential guide for nonprofits wanting to manage their Internet applications in a coordinated, cost-effective, and efficient manner
The rapid onset of increasingly advanced and complex technologies has challenged nonprofits to invest with their sparse resources in attempting, and failing, to keep pace with for-profit companies, with the result that most now cannot compete with new commercial products and c…
Book Details
ISBN-13: | 9780470539569 |
---|---|
ISBN-10: | 0470539569 |
Series: | The AFP/Wiley Fund Development Series |
Author: | Ted Hart, James M. Greenfield, Steve MacLaughlin, Philip H. Geier |
Publisher: | John Wiley & Sons Inc |
Imprint: | John Wiley & Sons Inc |
Format: | Hardcover |
Number of Pages: | 432 |
Edition: | 1st |
Release Date: | 19 April 2010 |
Weight: | 934g |
Dimensions: | 259mm x 188mm x 33mm |
What They're Saying
Critics Review
“Just as “Internet Management for Nonprofits” advises its readers to do, the book is available via different channels - including Kindle, online, e-mail updates and hardcover - and takes on the appropriate identity in each. Lead editor Ted Hart says the three-part book covers topics ranging from digital fundraising to how the Internet can make non-profit management easier. Chapter one starts off with one of the more controversial topics in marketing today “The ROI of Social Media”, and gets more intense from there, delving into online security, multichannel fundraising and Web analytics. And those are just a few of the chapters.” (Fundraising Success Magazine, September 2010)
About The Author
Ted Hart
TED HART, ACFRE, is considered one of the foremost experts in both online and traditional fundraising around the world. He has more than twenty-four years’ experience in nonprofit management and fundraising. He serves as CEO of Hart Philanthropic Services, an international consultancy to nonprofits and NGOs, providing serious solutions to nonprofit challenges both online and offline.
STEVE MACLAUGHLIN has spent more than fourteen years building successful online initiatives with a broad range of Fortune 500 firms, government and educational institutions, and nonprofit organizations across the world. Steve is currently Director of Internet Solutions at Blackbaud and is responsible for leading how the company provides online solutions for its clients.
JAMES M. GREENFIELD has served since 1962 as a fundraising executive to three universities and five hospitals on the East and West Coasts and in between. He retired from Hoag Memorial Presbyterian Hospital in 2001 after fourteen years as Senior Vice President, Resource Development, and as Executive Director, Hoag Hospital Foundation, where more than $120 million was raised during his tenure.
PHILIP H. GEIER JR., is a dedicated communications industry leader and activist who defined the modern advertising holding company, and is widely recognized for having championed and personally embodied the client-centric business model. In February 2001, Geier formed The Geier Group LLC to provide consulting/advisory services in marketing, communications and venture capital.
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