Engineered to be Free
Build a business you control that doesn't depend on you
$78.82
- Paperback
172 pages
- Release Date
2 August 2026
Summary
ENGINEERED TO BE FREE
Build a Business You Control That Doesn’t Depend on You
What if the business you’ve spent years building has become the very thing limiting your freedom?
You’ve built something substantial. Customers rely on you. Employees depend on you. Revenue is growing. The business appears successful.
Yet the more it grows, the more decisions reach your desk, the more responsibility you carry, and the…
Book Details
| ISBN-13: | 9781764790314 |
|---|---|
| ISBN-10: | 1764790316 |
| Author: | Siem Veltstra |
| Publisher: | Co-Advisor Pty Ltd |
| Imprint: | Co-Advisor Pty Ltd |
| Format: | Paperback |
| Number of Pages: | 172 |
| Release Date: | 2 August 2026 |
| Weight: | 327g |
| Dimensions: | 11mm x 152mm x 229mm |

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Siem Veltstra
Siem Veltstra is an Australian business advisor, entrepreneur, and author with over 22 years of experience in building and operating an industrial business. Originally from the Netherlands, Siem established and developed Convoluted Technologies Pty Ltd into a successful Australian manufacturing and industrial supply business, serving customers across heavy industry, infrastructure, mining, defense, and engineering.
After completing his business exit in 2025, he co-founded Co-Advisor Pty Ltd to help established business owners strengthen profitability, leadership, governance, and operational systems, while preparing their businesses for sustainable growth, succession, and future ownership transitions.
Siem is a Certified Professional Business Advisor (CPBA), a Certified Growth, Exit & Succession Planner, and a member of the Institute of Advisors. His approach combines practical owner-operator experience with structured business advisory methodologies. He believes that businesses behave exactly as they have been designed to behave, and that genuine business freedom is created through deliberate design. Engineered to Be Free brings these principles together in a practical narrative exploring how business owners can build companies that no longer depend on their constant involvement.
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