
The New Creatives
How AI changes the face of the creative industry
$66.61
- Paperback
292 pages
- Release Date
14 May 2024
Summary
Get a deeper understanding of the brilliance and limitations of AI, our added human value on creativity, and the future of work in the creative industry.
The creative industry is rapidly evolving due to the rise of artificial intelligence. Some fear that the increase in machine-learning technologies could end human creativity. Seema Sharma, a renowned creative director at one of the world’s largest independent communication agencies, believes the future of the creative industry lies i…
Book Details
| ISBN-13: | 9789063696931 |
|---|---|
| ISBN-10: | 9063696930 |
| Author: | Seema Sharma |
| Publisher: | BIS Publishers B.V. |
| Imprint: | BIS Publishers B.V. |
| Format: | Paperback |
| Number of Pages: | 292 |
| Release Date: | 14 May 2024 |
| Weight: | 520g |
| Dimensions: | 200mm x 140mm x 30mm |
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About The Author
Seema Sharma
Seema Sharma, an experienced creative professional, has worked with renowned agencies like Wunderman, JWT, and Blast Radius. In 2017, she joined Edelman Amsterdam as their first-ever Creative Director. There, she led integrated campaigns for Microsoft, Princes Foods, Samsung, Burger King and Tinder.
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