The Power of the Outsider

Samuel Kasumu has written an important - and very moving - book about the outsider phenomenon. * Robert Peston *The personal is so well mixed with the analytical… This is really great to read! * Kadie Kanneh-Mason *We spend our lives complaining about how insiders have stitched up everything to their advantage. But the biggest winners are often outsiders - who see things others miss and often have superhuman drive. Samuel Kasumu has written an important - and very moving - book about the outsider phenomenon. * Robert Peston *(A) fascinating account of how outsiders can become insiders - a surprisingly moving and personal account of Samuel Kasumu’s time as a former race advisor in a Boris Johnson government * Serena Barker-Singh *

Samuel Kasumu is an award-winning social entrepreneur, commentator, and strategist. Until his resignation in April 2021, Samuel Kasumu was the most senior Black advisor in government and served as Special Advisor to Boris Johnson on the Civil Society and Communities brief. His work included leading on the cross-government vaccine deployment, and while under former Prime Minister Theresa May he was a member of the Race Disparity Audit Advisory Board.

Samuel is the founder of Inclusive Boards, an executive headhunting firm specialising in non-executive board appointments across sectors. Samuel has been involved in setting up and growing a number of initiatives to support the progression of Briton’s black and minority ethnic population, including a student network connecting peers with employers and a campaign that supported over 8000 start-up businesses.

He has won numerous awards for his work including Barclays Business Enterprise Award, the CBI’s Young Star of Enterprise Award, and Entrepreneur Champion of the Year.

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