
Growth Hacker Marketing
A Primer on the Future of PR, Marketing, and Advertising
$34.10
- Paperback
176 pages
- Release Date
30 September 2014
Summary
A primer on the future of PR, marketing and advertising — now revised and updated with new case studies
“Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too.” —Jason Harris, CEO of Mekanism
Megabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they’re worth billions—with hardly a dime spent on traditional marketing. No…
Book Details
| ISBN-13: | 9781591847380 |
|---|---|
| ISBN-10: | 1591847389 |
| Author: | Ryan Holiday |
| Publisher: | Penguin Putnam Inc |
| Imprint: | Portfolio |
| Format: | Paperback |
| Number of Pages: | 176 |
| Release Date: | 30 September 2014 |
| Weight: | 136g |
| Dimensions: | 195mm x 129mm x 12mm |
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What They're Saying
Critics Review
“An invaluable tool for ad executives, engineers, and entrepreneurs alike.” —Nir Eyal, author of Hooked“Finally, a crystallization and explanation of growth hacking in easy-to-understand terms—and better, real strategies and tactics for application.” —Alex Korchinski, growth hacker at Scribd“Growth hackers are the new VPs of marketing, and this book tells you how to make the transformation.” —Andrew Chen, Silicon Valley entrepreneur, essayist, and startup advisor“Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it too.” —Jason Harris, CEO of Mekanism
About The Author
Ryan Holiday
Ryan Holiday is one of the world’s foremost thinkers and writers on ancient philosophy and its place in everyday life. He is a sought-after speaker, strategist, and the author of many bestselling books including The Obstacle Is the Way; Ego Is the Enemy; The Daily Stoic; and the #1 New York Times bestseller Stillness Is the Key. His books have been translated into over 30 languages and read by over two million people worldwide. He lives outside Austin, Texas, with his family.
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