Modern Analysis of Customer Surveys
with applications using r
$269.91
- Hardcover
528 pages
- Release Date
30 January 2012
Summary
Unlock Customer Insights: Modern Survey Analysis with R
Customer survey studies delve into customer, consumer, and user satisfaction with products or services. Often, these surveys are analyzed using simplistic methods, overlooking valuable insights. This book demonstrates how integrating basic analysis with advanced statistical tools can reveal hidden patterns and crucial relationships between survey variables, significantly impacting the conclusions drawn.
Key feat…
Book Details
| ISBN-13: | 9780470971284 |
|---|---|
| ISBN-10: | 0470971282 |
| Series: | Statistics in Practice |
| Author: | Ron S. Kenett, Silvia Salini |
| Publisher: | John Wiley & Sons Inc |
| Imprint: | John Wiley & Sons Inc |
| Format: | Hardcover |
| Number of Pages: | 528 |
| Edition: | 1st |
| Release Date: | 30 January 2012 |
| Weight: | 907g |
| Dimensions: | 252mm x 175mm x 28mm |
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About The Author
Ron S. Kenett
RON S. KENETT, KPA Ltd., Raanana, Israel, University of Turin, Italy, and NYU-Poly, Center for Risk Engineering, New York, USA
SILVIA SALINI, Department of Economics, Business and Statistics, University of Milan, Italy
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