Around the Corner to Around the World, 9781400220519
Paperback
Dunkin’ Donuts CEO shares 12 lessons to build a global brand.

Around the Corner to Around the World

a dozen lessons i learned running dunkin donuts

$57.87

  • Paperback

    224 pages

  • Release Date

    9 May 2024

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Summary

From Donuts to Dominance: Lessons in Building a Global Brand

Learn twelve key lessons from Dunkin’ Donuts’ former CEO Robert Rosenberg that offer critical insights and a unique, 360-degree perspective to business leaders and managers on building one of the world’s most recognized brands.

For entrepreneurs fighting for survival and leaders in growing businesses facing critical strategic decisions, competition is always fierce, and the future is never certain.…

Book Details

ISBN-13:9781400220519
ISBN-10:1400220513
Author:Robert Rosenberg
Publisher:HarperCollins Focus
Imprint:HarperCollins Leadership
Format:Paperback
Number of Pages:224
Release Date:9 May 2024
Weight:222g
Dimensions:228mm x 153mm x 13mm
About The Author

Robert Rosenberg

Robert Rosenberg served as chief executive officer of Dunkin’ Donuts from 1963 until his retirement in 1998. Under his leadership, the company grew from a regional family business to one of America’s best known and loved brands. Rosenberg received his MBA from Harvard Business School, and in just weeks after graduating at the age of 25, assumed the position of chief executive officer. Dunkin’ Donuts was a publicly owned company from 1968 until 1989 and earned a reputation for extraordinary stockholder returns. In that 21-year period, it earned its investors a 35 percent compound rate of return. After retiring from Dunkin, Rosenberg taught in the Graduate School at Babson College and served many years on the boards of directors of other leading food service companies, including Domino’s Pizza and Sonic Restaurants.

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