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Grinding It Out

Ray Kroc


  • Mass Market Paperback
    $23.71
PUBLISHED: 30th April 1992
ISBN: 9780312929879
ANNOTATION:
Few entrepreneurs can claim to have changed the way we do business or the way we live. Ray Kroc is one of them. Now meet the man who became a millionaire within a decade, and share in his contagious enthusiasm, perceptiveness and innovative thinking. Includes eight pages of photographs.
Grinding It Out
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OTHER FORMATS:
  • Mass Market Paperback
    $23.71
PUBLISHED: 30th April 1992
ISBN: 9780312929879
ANNOTATION:
Few entrepreneurs can claim to have changed the way we do business or the way we live. Ray Kroc is one of them. Now meet the man who became a millionaire within a decade, and share in his contagious enthusiasm, perceptiveness and innovative thinking. Includes eight pages of photographs.

Annotation

Few entrepreneurs can claim to have changed the way we do business or the way we live. Ray Kroc is one of them. Now meet the man who became a millionaire within a decade, and share in his contagious enthusiasm, perceptiveness and innovative thinking. Includes eight pages of photographs.

Publisher Description

Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded not merely businesses but entire new industries. But even more interesting than Ray Kroc the business legend is Ray Kroc the man. Not your typical self-made tycoon, Kroc was 52 when he met the McDonald brothers and opened his first franchise. Now meet Ray Kroc, the man behind the business legend, in his own words. Irrepressible enthusiast, perceptive people-watcher, and born storyteller, he will fascinate and inspire you. You'll never forget Ray Kroc.

Author Biography

Ray Kroc (1902-1954) was a businessman, generally credited with building the McDonald's restaurant chain into one of the successful corporations in the world.

Review

"Columbus discovered America, Jefferson invented it, and Ray Kroc Big Mac'd it." --Tom Robbins, Esquire magazine

"A marvelous, zesty read, filled with the optimism and enthusiasm of Ray Kroc." --West Coast Review of Books

"He was past fifty before he ever thought of getting into the fast food business. Within a decade he was a millionaire, and his odyssey is a classic success story!" --Philadelphia Sunday Bulletin

Product Details

Author
Ray Kroc
Short Title
GRINDING IT OUT
Publisher
St. Martin's Press
Language
English
ISBN-10
0312929870
ISBN-13
9780312929879
Media
Book
Format
Mass Market Paperback
Year
1992
Publication Date
1992-04-30
Country of Publication
United States
Edition
1st
Pages
232
Subtitle
The Making of Mcdonalds