
Professional Product Owner, The
leveraging scrum as a competitive advantage
$50.60
- Paperback
384 pages
- Release Date
17 September 2018
Summary
The Professional Product Owner: Maximize Value and Drive ROI with Scrum
The role of the Product Owner is more crucial than ever. But it’s about much more than mechanics: it’s about taking accountability and refocusing on value as the primary objective of all you do. In The Professional Product Owner, two leading experts in successful Scrum product ownership show exactly how to do this. You’ll learn how to identify where value can be found, measure it, and m…
Book Details
ISBN-13: | 9780134686479 |
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ISBN-10: | 0134686470 |
Series: | The Professional Scrum Series |
Author: | Ralph Jocham, Don McGreal |
Publisher: | Pearson Education (US) |
Imprint: | Addison Wesley |
Format: | Paperback |
Number of Pages: | 384 |
Release Date: | 17 September 2018 |
Weight: | 820g |
Dimensions: | 230mm x 180mm x 20mm |
About The Author
Ralph Jocham
Don McGreal, in his role as VP of Learning Solutions at Improving, is a hands-on agile consultant and instructor. He specialises in agile coaching at the enterprise and product management levels within larger organisations. Don is a Professional Scrum Trainer who has authored and taught classes for thousands of software professionals around the globe. He is also co-founder of TastyCupcakes.org, a comprehensive collection of games and exercises for accelerating the adoption of agile principles.
Ralph Jocham has spent the last 20 years collecting professional software and product development experience in France, the UK, the USA, and now Switzerland. He became an Agile evangelist in 2000 and perfected his approach at ThoughtWorks. Ralph also is Europe’s first trainer with Scrum.org and has taught thousands of professionals around the globe. When not busy running his company, Effective Agile, or helping all kinds of enterprises in Europe, he enjoys teaching at universities.
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