Why Most Things Fail by Paul Ormerod is the essential book on why some businesses fail . . . and how to avoid it.
The essential book on why some businesses fail . and how to avoid it
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Summary
Why Most Things Fail by Paul Ormerod is the essential book on why some businesses fail . . . and how to avoid it.
The essential book on why some businesses fail . and how to avoid it
Description
From the best-selling author of The Death of Economics and Butterfly Economics, a ground-breaking look at a truth all too seldom acknowledged: most commercial and public policy ventures will not succeed. Paul Ormerod draws upon recent advances in biology to help us understand the surprising consequences of the Iron Law of Failure. And he shows what strategies corporations, businesses and governments will need to adopt to stand a chance of prospering in a world where only one thing is certain.
Critic Reviews
“Praise from Great Britain for Why Most Things Fail: "This is a fascinating analysis. Few economists have such a sure grasp of physics and biology . . . [Ormerod's book] deserves a wide readership." The Times "Paul Ormerod begins construct[ing] a new way of looking at human affairs . . . The real importance of what he is saying goes far beyond economics." New Statesman "This engrossing and entertaining book is much more than a mordant moan on mortality. It is a careful, comprehensible analysis of the limits of human rationality's ability to control the world and of the implications for public policy of the failure of most rational calculation to produce its intended results." The Sunday Telegraph "Ormerod writes fluently, with a merciful lack of equations . . . [He offers] an intriguing argument, well explained." Financial Times "Interesting and entertaining . . . The scale and breadth of Ormerod's analysis deserve commendation." Nature”
"'Engrossing and entertaining... A careful, comprehensible analysis of the limits of human rationality's ability to control the world.' Alasdair Palmer, Sunday Telegraph 'Gripping stuff.' Krishna Guha, Financial Times"
About the Author
Paul Ormerod is a theoretical economist who is currently researching complexity, complex systems, nonlinear feedback, the boom and bust cycle of business and economic competition. Ormerod uses a multidisciplinary approach, making use of biology, physics, mathematics, statistics and psychology as sources of results that can be applied to economics. He has written the books The Death of Economics and Butterfly Economics as well as many articles.
From the best-selling author of The Death of Economics and Butterfly Economics , a ground-breaking look at a truth all too seldom acknowledged: most commercial and public policy ventures will not succeed. Paul Ormerod draws upon recent advances in biology to help us understand the surprising consequences of the Iron Law of Failure. And he shows what strategies corporations, businesses and governments will need to adopt to stand a chance of prospering in a world where only one thing is certain.
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