
Strategic Business Influencer
building a brand with a small budget
$48.00
- Hardcover
256 pages
- Release Date
6 January 2026
Summary
Become a Strategic Business Influencer: Lead, Don’t Follow
Don’t just follow trends—become a leader who shapes them.
As traditional marketing tactics continue to falter in today’s business landscape, simply amassing followers and leading with a corporate logo is no longer enough. This essential guide offers a new, seven-step approach to brand building and provides the tools for any leader to compete with giants by showing them how to amplify what most alread…
Book Details
ISBN-13: | 9781637747704 |
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ISBN-10: | 1637747705 |
Author: | Paige Velasquez Budde |
Publisher: | BenBella Books |
Imprint: | Matt Holt Books |
Format: | Hardcover |
Number of Pages: | 256 |
Release Date: | 6 January 2026 |
Weight: | 446g |
Dimensions: | 229mm x 152mm |
About The Author
Paige Velasquez Budde
Paige Velasquez Budde is a veteran marketer, entrepreneur, and keynote speaker. She is a co-founding partner and the CEO of Zilker Media, an Austin-based agency that builds people-driven brands. During her tenure as CEO, the Austin Business Journal has named Zilker one of the city’s fastest growing companies as well as one of its best places to work, two years in a row. It has also been listed on Austin Inno’s list of “Coolest Companies.” Paige is passionate about community involvement and volunteers her time with several organizations. One is Texas Tower, a collegiate publicity organization for her alma mater, the University of Texas at Austin, where Paige teaches students about the PR and marketing industry. She is also a member of Entrepreneurs Organization, Women Presidents Organization, C12 and Renegade Global. She resides in Austin with her husband, Jordan, and her son, Landry.
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