Take Your Company Global
The New Rules of International Expansion
$52.13
- Paperback
240 pages
- Release Date
31 October 2023
Summary
If you’re on the internet, you’re already global. Now, get access to an innovative data-driven model for profitably expanding the international presence you already have.
Companies looking to expand used to think about entering international markets, but today you’re global from the moment you create a website. Nataly Kelly, Chief Growth Officer at Rebrandly (a global tech company with customers in more than 100 countries) and former VP International Ops and Strategy at HubSpot, says …
Book Details
| ISBN-13: | 9781523004430 |
|---|---|
| ISBN-10: | 1523004436 |
| Author: | Nataly Kelly |
| Publisher: | Berrett-Koehler Publishers |
| Imprint: | Berrett-Koehler Publishers |
| Format: | Paperback |
| Number of Pages: | 240 |
| Release Date: | 31 October 2023 |
| Weight: | 369g |
| Dimensions: | 229mm x 152mm |
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What They're Saying
Critics Review
“Take Your Company Global is the definitive guide to building a global business in the digital age.”—Brian Halligan, Co-Founder and Executive Chairperson, HubSpot and Co-Author, Inbound Marketing “Every entrepreneur with global ambitions needs to read this book.” —Tope Awotona, CEO and founder, Calendly “Take Your Company Global makes going global accessible to businesses of all sizes, from start-up to scale-up.”—Kathleen Mitford, Corporate Vice President, Microsoft “This book prepares the next generation of business leaders to succeed in today’s global-first reality.”—Mark Roberge, Co-Founder, Stage 2 Capital; Senior Lecturer, Harvard Business School; and Author, The Sales Acceleration Formula
About The Author
Nataly Kelly
Nataly Kelly is chief growth officer at Rebrandly, a global tech company with customers in more than 100 countries, and former vice president of international operations and strategy at HubSpot. She contributes regularly to Harvard Business Review and is an adjunct professor at the Middlebury Institute of International Studies at Monterey.
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