The Design Thinking Playbook by Michael Lewrick - ISBN: 9781119467472
Paperback
Innovate radically: Reimagine your business with Design Thinking’s practical playbook.

The Design Thinking Playbook

Mindful Digital Transformation of Teams, Products, Services, Businesses and Ecosystems

$56.79

  • Paperback

    352 pages

  • Release Date

    3 May 2018

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Summary

A radical shift in perspective to transform your organization to become more innovative

The Design Thinking Playbook is an actionable guide to the future of business. By stepping back and questioning the current mindset, the faults of the status quo stand out in stark relief—and this guide gives you the tools and frameworks you need to kick off a digital transformation. Design Thinking is about approaching things differently with a strong user orientation and fast iteration…

Book Details

ISBN-13:9781119467472
ISBN-10:1119467470
Author:Michael Lewrick, Patrick Link, Larry Leifer
Publisher:John Wiley & Sons Inc
Imprint:John Wiley & Sons Inc
Format:Paperback
Number of Pages:352
Release Date:3 May 2018
Weight:839g
Dimensions:236mm x 188mm x 20mm
Series:Design Thinking Series
About The Author

Michael Lewrick

Michael Lewrick, PhD, is an international speaker and teaches design thinking as a visiting professor at various universities, and author of Design Thinking: Radical Innovations in a Digitized World.

Patrick Link, PhD, is Professor of Product Innovation and Chair of Industrial Engineering at Lucerne University of Applied Sciences in Switzerland. He is intensively involved in the development of agile methods in product management, design thinking and lean start-ups.

Larry Leifer, PhD, is one of the founders of Design Thinking, and teaches in the d.school at Stanford University, where he is Professor of Mechanical Engineering Design. He is the Founding Director of the Hasso Plattner Design Thinking Research Program at Stanford.

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