The Zurich Axioms
The rules of risk and reward used by generations of Swiss bankers
$41.32
- Paperback
192 pages
- Release Date
6 October 2020
Summary
Harriman Classics with a new foreword by James P. O’Shaughnessy
If you want to get rich, no matter how inexperienced you are in investment, this book can help you. Its message is that you must not avoid risk, nor court it foolhardily, but learn how to manage it - and enjoy it too.
The 12 major and 16 minor Zurich Axioms contained in this book are a set of principles providing a practical philosophy for the realistic management of risk, which can be followed successfully by any…
Book Details
| ISBN-13: | 9780857198631 |
|---|---|
| ISBN-10: | 0857198637 |
| Author: | Max Gunther |
| Publisher: | Harriman House Publishing |
| Imprint: | Harriman House Publishing |
| Format: | Paperback |
| Number of Pages: | 192 |
| Release Date: | 6 October 2020 |
| Weight: | 181g |
| Dimensions: | 12mm x 127mm x 203mm |
| Audience Age: | 18 |
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Critics Review
A modern classic – Luke Johnson, The Sunday Times
A prototype text for behavioural finance – Investors Chronicle
An amusing and useful counterpoint to the conventional wisdom – New York Times
Strongly recommended; it is pacy, full of zest and, mercifully, makes investment sound as much fun in theory as it is in practice. How many other investment books are there that can get the adrenalin pumping with every page? – Simon Rose, Punch
If you have got the price of this book, stake it. – Investors Chronicle
Max Gunther
Max Gunther was born in England and emigrated to the US when he was 11. He attended schools in New Jersey and received his B.A. from Princeton University in 1949. He served in the U.S. Army in 1950-51 and was a staff member of Business Week from 1951 to 1955. He then served as a contributing editor of Time for two years. His articles were published in several magazines and he wrote several books, including The Luck Factor, How to Get Lucky, The Zurich Axioms, Wall Street and Witchcraft, The Very, Very Rich and How They Got That Way, and Instant Millionaires.
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