Accidental Genius: Using Writing to Generate Your Best Ideas, Insight, and Content by Mark Levy - ISBN: 9781605095257
Paperback
When it comes to creating ideas, we hold ourselves back. Inside each of us is an internal editor whose job is to polish our thoughts. But what happens when we encounter problems where such conventional thinking fails us? For Mark Levy, the answer is freewriting, a technique he’s used for years to so…

Accidental Genius: Using Writing to Generate Your Best Ideas, Insight, and Content

Using Writing to Generate Your Best Ideas, Insight, and Content

$44.59

  • Paperback

    208 pages

  • Release Date

    1 January 2018

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Summary

“Mark Levy teaches readers a wonderful mental technology, freewriting, that helps you dive deep into your unconscious to discover treasures.”-B. J. Bueno, coauthor of The Power of Cult BrandingWhen it comes to creating ideas, we hold ourselves back. That’s because inside each of us is an internal editor whose job is to forever polish our thoughts so we sound smart and in control and so we fit into society.But what happens when we encounter problems where such conventional thinking fails us? H…

Book Details

ISBN-13:9781605095257
ISBN-10:1605095257
Author:Mark Levy
Publisher:Berrett-Koehler
Imprint:Berrett-Koehler
Format:Paperback
Number of Pages:208
Edition:2nd
Release Date:1 January 2018
Weight:283g
Dimensions:216mm x 140mm x 14mm
Series:Agency/Distributed
What They're Saying

Critics Review

“I’ve been a fanboy ofAccidental Geniusand the genius of Mark Levy for five years now, and I couldn’t work without these ideas.” -David Meerman Scott, author ofThe New Rules of Marketing and PR

“I’ve been a fanboy of Accidental Genius and the genius of Mark Levy for five years now, and I couldn’t work without these ideas”.
—David Meerman Scott, author of The New Rules of Marketing & PR

“Whether you have writer’s block, face a tight deadline, or just don’t know how to get across all those wonderful ideas rambling around in the back of your head, Mark Levy has the solution for you.”
—B. Joseph Pine II, coauthor of The Experience Economy and Authenticity

“Mark Levy is a horse whisperer for writers and business thinkers.”
—Debbie Weil, author of The Corporate Blogging Book

About The Author

Mark Levy

Mark Levy is the founder of the marketing strategy firm Levy Innovation. He has written for the New York Times, has authored or cocreated five books, and has taught writing at Rutgers University.

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