Brands in the Age of AI, 9780760395219
Hardcover
AI transforms branding: personalize, automate, and stay ethically competitive.
Pre-Order

$41.44

  • Hardcover

    160 pages

  • Release Date

    2 March 2026

Check Delivery Options

Summary

Branding in the Age of AI: A Guide to Navigating the Future

Navigate the complexities of AI in branding, from maximizing benefits to addressing ethical considerations.

Brands in the Age of AI by Mark Kingsley is a timely survey of how artificial intelligence is revolutionizing branding, consumer engagement, and loyalty. Through thought-provoking discussions, Kingsley reveals how AI-powered personalization, automation, and data analytics are reshaping the way brands …

Book Details

ISBN-13:9780760395219
ISBN-10:0760395217
Series:SVA Masters in Branding
Author:Mark Kingsley, Debbie Millman
Publisher:Quarto Publishing Group USA Inc
Imprint:Rockport Publishers Inc.
Format:Hardcover
Number of Pages:160
Release Date:2 March 2026
Weight:522g
Dimensions:229mm x 152mm
About The Author

Mark Kingsley

Mark Kingsley got his start in the music industry, designing packages for the likes of John Coltrane, Pat Metheny, Quincy Jones, Ginger Baker, and Jewel. In 2001, his work for Blue Note Records received a Grammy nomination. Mark then transitioned into the world of corporate branding. At Landor, he was the global creative lead on the Citi account, and as executive strategy director at Collins, he developed the new global positioning for Ogilvy and helped Equinox enter the luxury hotel business. His boutique studio, Malcontent, serves independent filmmakers, global advertising firms, fintech startups, arts organizations, living legends, and Pulitzer Prize winners. Mark teaches at the School of Visual Arts Masters in Branding program and recently held the endowed Melbert B. Cary Professorship in Graphic Arts at the Rochester Institute of Technology. He is currently head of brand for the fashion brand Oumlil.

Debbie Millman is an author, educator, and brand strategist. She is also president emeritus of AIGA, the creative director of Print Magazine, and host of the award-winning podcast series Design Matters, the first and longest-running design podcast in the world. In 2009 Debbie cofounded with Steven Heller the world’s first graduate program in branding at the School of Visual Arts in New York City.

Returns

This item is eligible for free returns within 30 days of delivery. See our returns policy for further details.