Enterprise and Competitiveness, 9780198289579
Paperback
An examination of the system of linkages that determine the success of multinational firms and the resulting performance of nations.

Enterprise and Competitiveness

a systems view of international business

$126.47

  • Paperback

    246 pages

  • Release Date

    30 March 1995

Check Delivery Options

Summary

Mark Casson demonstrates how the economic effects of culture–social values such as honesty, dedication, and loyalty–can be analysed in a rigorous fashion. He argues that gains from technology in modern society can be offset by high costs stemming from the missing moral dimension which has implications for economic competitiveness and for social and economic institutions. A strong culture reduced transaction costs and enhances performance–the success of an economythus depends on the quality of its culture.

Book Details

ISBN-13:9780198289579
ISBN-10:019828957X
Series:Clarendon Paperbacks
Author:Mark Casson
Publisher:Oxford University Press
Imprint:Oxford University Press
Format:Paperback
Number of Pages:246
Release Date:30 March 1995
Weight:322g
Dimensions:214mm x 137mm x 16mm
What They're Saying

Critics Review

tightly argued and wide ranging book

I was glad to come across a book which moves away from inconclusive numerical comparisons and sheds some light on why even someone who welcomed the 1980s emphasis on competition and deregulation should still feel uneasy about some of the culturual aspects of the Thatcher revolution, including those that live on under the Major government. Samuel Brittan, Financial Times tightly argued and wide ranging book Business History stimulating book Business Economist

About The Author

Mark Casson

Mark Casson is Professor of Economics at the University of Reading.

Returns

This item is eligible for free returns within 30 days of delivery. See our returns policy for further details.