That Will Never Work
The Birth of Netflix and the Amazing Life of an Idea
$47.92
- Paperback
352 pages
- Release Date
7 June 2022
Summary
An engaging read that will engross any would-be entrepreneur (Wall Street Journal), now updated with a new afterword by the author: In the tradition of Phil Knight’s Shoe Dog comes the incredible untold story of how Netflix went from concept to company – all revealed by co-founder and first CEO Marc Randolph.
Once upon a time, brick-and-mortar video stores were king. Late fees were ubiquitous, video-streaming unheard was of, and widespread DVD adoption seemed about as im…
Book Details
| ISBN-13: | 9780316530187 |
|---|---|
| ISBN-10: | 0316530182 |
| Author: | Marc Randolph |
| Publisher: | Little, Brown Paperbacks |
| Imprint: | Little, Brown Paperbacks |
| Format: | Paperback |
| Number of Pages: | 352 |
| Release Date: | 7 June 2022 |
| Weight: | 354g |
| Dimensions: | 24mm x 139mm x 209mm |
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Critics Review
“Engaging and insightful” – Reed Hastings, CEO of Netflix
“An entertaining chronicle of creativity, luck, and unflagging perseverance.”–Kirkus
“Engaging and insightful”–Reed Hastings, CEO of Netflix
“Marc is an unusually brave soul. Marc’s genius in recognizing that not knowing frees you to experiment and observe and to ultimately win.”–Lloyd Tabb, founder ofLooker
“Marc wastes no time cutting through the noise and identifying the truth. Every moment I have spent with Marc, whether it was as he formulated and launched Netflix or since then, has been truly rewarding. Marc understands what is important whether it is your product, your marketing, or your business plan. A remarkable and one of a kind visionary.”–Mitch Lowe, founder of RedBox
“Netflix was built on the vision and creative DNA of one man – Marc Randolph. As the founding CEO, his leadership defined the culture of Netflix and laid the groundwork for successive, global revolutions in how we make and consume entertainment. His willingness to step aside so that his co-founder Reed Hastings could scale up the company stands as an example of humility and self-knowledge that is rare in the startup world.”–Gina Keating, author of Netflixed: The Epic Battle for America’s Eyeballs
Marc Randolph
Marc Randolph is a veteran Silicon Valley entrepreneur, advisor, and investor, whose career as an entrepreneur spans four decades. In addition to being the co-founder and first CEO of Netflix, Marc has founded or co-founded six other successful startups, mentored hundreds of early-stage entrepreneurs, and as an investor has helped seed dozens of successful tech ventures (and just as many unsuccessful ones). He is host of the top-10 Apple podcast That Will Never Work, where he works directly with entrepreneurs to provide 1-on-1 mentoring. He lives in Santa Cruz, California.
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